In 1 sentence, describe your brand. Take on this challenge, it will help you to clarify your own purpose and could start a great and vibrant conversation. The best personal branding statements are catchy, memorable, and attention-grabbing. In 1889, the very year following President Brand 's death, he was able to make a treaty with President Reitz, his successor, which bound each of the Boer republics to assist the other in case its independence was menaced, unless the quarrel could be shown to be an unjust one on the part of … A personal brand statement is a one or two-sentence phrase that accurately sums up what you do and what you stand for. Read them now & show some love. He explains how businesses can figure out their brand identity on a budget Your ability to describe exactly what you do in one sentence says a lot about your introspection and professional focus. Aug 18, 2015 - A brand is more than a fancy logo, it’s a promise to your customers, writes Mark McCulloch. That one sentence means a lot. I will give you a special dispensation to write more if you have done more things in your life than Tim Ferriss. The following describes each of these interconnected parts so that you can choose to do the same with your personal brand on your way to becoming a more responsible leader. Describe Your Personal Brand in One Sentence. It may be the difference between buying a $1300 suit from Ralph Lauren or a $500 one from Suit Supply, the difference between buying brand-name Tylenol or generic CVS pain reliever, and between you being considered to keynote the a major industry conference or not. These wonderful stories compiled from Quora are just one sentence long, but they will fill you with many emotions. In some cases, you have to take up two sentences but always aim for one. ... Once you have a clear statement to describe your value to an employer, you can start convincing others to believe it. Startup The Art of Describing a Product in One Sentence A look back at early interviews with Facebook and Uber CEOs illustrates an ingenious way to communicate hard-to-describe products. So, in one sentence, tell me, what do you do for a living? The following examples use the same personal branding statement, which was developed for a manufacturing executive. 1. Think of it as your slogan. It’s essentially your unique selling proposition, the thing you do better than any of your competitors. Please share your answer in the comments below.